LINE Taiwan moves to new office as business expands

隨著業務擴展，LINE台灣遷至新辦公室

Messaging giant has 90% penetration rate in Taiwan


TAIPEI (Taiwan News) — LINE Taiwan announced on Tuesday (April 27) that the company has moved to a new office after having established a significant presence in the country over the past decade.

Located in the Neihu Technology Park in Taipei, the new office is a seven-story building with a floor area of 9,917 square meters. It is touted as the largest among the overseas branches of the Japanese messaging application.

The office will feature a four-meter high version of the iconic LINE bear Brown sitting on the lobby floor, made by local craftsmen. The relocation reflects LINE Taiwan’s ambitions to expand its business, including into fintech and co-creation areas, wrote CNA.

With graduation season approaching, LINE Taiwan has launched a recruitment drive to attract software engineers and talent in other fields. The is part of the firm’s plans to localize artificial intelligence applications and develop LINE Clova intelligent personal assistant services.

According to Marco Chen (陳鴻嘉), technical director at LINE Taiwan, the corporation will focus on e-commerce, localization, fintech, and public services. LINE commands a dominant role in Taiwan’s messaging market, which has a penetration rate of 90 percent, reported Business Next.

Meanwhile, the company will continue its approach of incubating interns and allowing them to be involved in product development, marketing, and survey work. It has held meetup events in March and April at National Taiwan University and National Tsing Hua University — the cradles of the country’s programming talent.